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Become a World-Class Coach
Learn the strategies top personal and executive coaches around the world leverage to stand out from the competition, build a business that supports their lifestyle, and attract opportunities most people only ever daydream about.
*Without spending 15 years and $200,000 collecting degrees and credentials.
MY WORK HAS APPEARED IN:
Did You Know High-Level Coaches Charge $500-$3,500 an Hour?
By the end of this course, you'll have:
The confidence to get clients
The frameworks to help them reach their potential
A systematic approach to attract life-changing opportunities
The strategies to build a business that supports your lifestyle
And yes—the ability to charge $500+ an hour.
But first, you have to learn the skills that separate the best coaches in the world from the sea of mediocre ones.
Skills that apply to any kind of coaching you want to do, including:
Peak Performance Coaching
Executive Coaching
Strengths Coaching
Wellness Coaching
Business Coaching
Mindset Coaching
Career Coaching
Values Coaching
Habits Coaching
Life Coaching
EQ Coaching
If, after taking this course, you only sign one client...
You'll make more than 10X what you paid for this course.
Here's what you need to know...
Who is This Course For?
New Coaches Who Don't Know Where to Start
Go from having no idea how to start coaching to having the confidence, skills, and specific strategies to get your first paying client.
No overwhelm trying to find good resources.
No uncertainty if what you're learning actually works.
Just real strategies used by real coaches to help real people get real results.
Established Coaches Who Want to Level Up
Most coaches spend their entire careers drowning in mediocrity and charging way less than they're worth.
In this course, you'll learn strategies to set yourself apart from the competition and create systems that attract high-quality clients and opportunities to you.
If you've hit a plateau as a coach, or feel like you're capable of doing more, this course can help.
Therapists Who Want to Break into Coaching
Tired of jumping through insurance hoops, outdated healthcare systems, and bullshit bureaucracy that gets in the way of you helping people?
Or maybe you know you're capable of doing more with your expertise, but you're burnt out only being allowed to help people survive instead of thrive.
This course will help you make the transition from just helping people function, to helping them flourish.
Perfect for Your Busy Schedule
Don't have time to spend 5 weeks attending live classes that are scheduled at terrible times in your timezone?
Awesome!
Because this course is completely self-paced.
It's full of video and text modules, plus exercises to help you apply the concepts.
So you can fit the course into your busy schedule:
Listen to a lesson on your morning run.
Watch a recording at lunch.
Practice an exercise while sitting at your favorite coffee shop.
This course fits around your life.
Not the other way around.
The Part-Time YouTuber Academy Team is Using World-Class Coaching Skills to Help Students Excel
Here's what they have to say about the course:
"Corey's absolutely awesome and I'm so grateful for this course and just for him in general. He's got such a great, chill vibe and a really down-to-earth, no-bullshit way of delivering stuff and answering questions."
- Bhav
Head of Operations, PTYA
"Corey does a fantastic job at delivering distilled, experienced wisdom and teaching in a remarkably practical and down-to-earth way.
He's no-bullshit, and won't try to mask any of the realities of being a coach.
The skills and confidence I've developed from this course have dramatically accelerated my growth as a budding coach."
- Tommy Mallen
Director, PTYA
"Corey has a no bullshit attitude to teaching and breaks everything down in such a great way."
- Alison Bergin
Operations Associate, PTYA
Why Do People Pay So Much For Coaching?
Because working with a world-class coach has an average ROI of 500%-700%.
Anyone can coach.
But few do it well.
High-performers and ambitious entrepreneurs hire coaches to help them:
Reach their potential
Prioritize what matters
Get out of their own way
Communicate more effectively
Set and achieve meaningful goals
Improve their emotional intelligence
Remove bottlenecks in their business
Balance long-term vision with short-term execution
Be more effective with their time, energy, and attention
Develop the courage to do work that resonates with them
Make better high-leverage decisions and overcome analysis paralysis
Overcome limiting beliefs and self-sabotaging behaviors holding them back
Fundamentally, coaching is about facilitating transformation by leveraging human psychology to help people reach their potential.
If you can learn to help them do this, they'll pay top dollar.
Think of it this way...
Would anyone pay $100,000 for a coach?
Yes.
Let's say an entrepreneur's company makes $80 million annually.
Through coaching, he's able to develop new strategies and mental models that translate into his business generating 10% more revenue.
10% of $80 million is $8 million.
You just helped them turn $100,000 into an extra $8,000,000 every single year.
*This is a real example entrepreneur Noah Kagan shared a while back.
It's not about price. It's about ROI.
And high-performers are ready to invest in a world-class coach.
But you have to help people get world-class results before you can charge world-class prices.
And to help people get world-class results, you have to learn world-class strategies.
That's where this course comes in...
Ready to Become a World-Class Coach and Charge $500+ an Hour?
You Can Earn a Full-Time Income Working 2 Hours Per Week
I grew up super poor in rural Appalachia. Like, food stamps and public housing poor.
My family always told me, "Use your brain, not your body," because so many people in my town had broken their bodies doing manual labor jobs.
So when I got into college, I thought all my problems would be solved.
But after I got a bachelors degree in psychology, I realized my degree opened exactly zero doors for a better future.
So I went back to school.
After I spent 12 years and $200,000 getting my doctorate, I worked in the medical field doing therapy.
Through some hard negotiations, I eventually got my salary up to $93,000 a year—high for the therapy field, and more than anyone in my family had ever made.
That's around $45/hour.
I thought I'd finally "made it."
But it meant spending 40 hours of my life every week drowning in bureaucratic red tape, jumping through insurance hoops, dealing with incompetent bosses, and obeying bullshit dress codes like wearing khakis and a polo (I fucking hate khakis).
And the worst part? I was only allowed to help people survive, to become "subclinical." Because as soon as they were feeling well "enough," their insurance provider would stop covering therapy.
So I could never help them flourish or build a more fulfilling life.
I felt trapped by a steady paycheck and job security.
Then 2020 happened and I got an email from my boss...
In 30 days, I'd be fired.
I was doing remote telehealth, but my employer decided everyone had to come back into the office (despite, you know, the pandemic...).
Since my position was fully remote, and I'd moved away, my job was on the chopping block.
I'd spent 12 years of my life and $200,000 in student loan debt to make $45/hour in a high-demand field that had all-but-guaranteed job security.
And that job security was gone.
To make it worse, I couldn't get another job because of how backward therapy licensure works. It would've taken me 4-6 months to get relicensed in the state I was living in.
I couldn't wait that long to make money, but I had no idea what to do with my life.
How could I use my skills now, if I couldn't do therapy anymore?
Then I came across an article about becoming a coach.
Coaching seemed to have everything I'd been missing from my work, so I took some courses and started my own coaching practice.
I started off slow and cheap, then steadily made a name for myself and increased my rates.
Now, as a coach, my rate is ~$875/hour.
That's 19 times what I made as a well-paid therapist.
I coach clients all over the world, from the comfort of my home.
No more long commutes, excruciating small talk at lunch with gossiping coworkers, or bullshit meetings that could've been an email.
Do I work 40 hours a week coaching?
Absolutely not.
I can work 2 hours as a coach and make almost the same I did working 40 hours a week doing therapy:
40 hours a week doing therapy at $45/hour was $1,800/week.
2 hours a week doing coaching at ~$875/hour is $1,750/week.
For every hour I coach, I free up 20 hours I used to have to spend working for someone else.
I can:
Read
Write
Coach more
Take a road trip
Go to the gym and lift or train BJJ
Create courses to scale my income
Spend more time with my loved ones
Coaching allows me to help people flourish—to thrive, instead of just survive—and do it on my terms.
No bureaucratic red tape, jumping through insurance hoops, dealing with incompetent bosses, or wearing fucking khakis.
I don't feel trapped as a coach.
I'm finally free.
And you can be, too—with the right skills and strategies.
Which is why I created this course.
There are no hacks or shortcuts to becoming a world-class coach, but there are best practices.
I put the best of everything I've learned over the last 15+ years as a psychologist and executive coach into this course, so you can become a world-class coach and finally feel free, too.
And you don't have to spend $200,000 or over a decade of your life before you can start applying them.
What would you do with an extra 38 hours each week?
Because I know what I do:
Whatever the fuck I want.
What Do People Say About Me?
"Corey is a master at listening and asking good questions. He's developed insight from his background in psychotherapy and from being a founder himself, that he uses to seamlessly guide others with."
- Christine Carrillo
CEO Coach & Entrepreneur
"Corey has a unique and incredible blend of both expertise but importantly authenticity that makes him so powerful in his work with me. I've thoroughly enjoyed working with him and sharing his gifts in our community and world."
- Cory Miller
Entrepreneur, Community Leader at Post Status
"Corey is as real as it gets. He is easy to talk to, genuinely interested in what you have to say and he will give you his insights straight."
- Tobi Emonts-Holley
CEO & Coach
Go Beyond Theory and Start Your Business
Not only did I have to learn how to pivot from therapy to coaching, I had to learn how to be an entrepreneur.
I didn't know anything about running a business like positioning myself as an authority in my niche, attracting clients, doing sales calls, or how to build leverage to grow my income and impact.
I've had to learn it all, the hard way, over the last few years.
But I want to help you streamline this process, so you don't have to spend 15+ years of your life and $200,000 dollars in student loan debt to start helping people reach their potential.
This course is the best of everything I've learned and applied to help entrepreneurs all over the world change their lives by overcoming limiting beliefs, thinking bigger, and doing work that matters.
In this course, you won't just learn the raw skills of how to coach.
You'll learn what it means to be a coach and make a living doing it.
If you're ready to learn how to become a world-class coach, enroll now.
Ready to Become a World-Class Coach and Charge $500+ an Hour?
What Have My Clients Achieved?
"My life and business have already improved significantly since working with Corey.
In a shockingly short period of time, we were able to do some major big-picture work - distilling down my values, identifying the kind of life I want to build, honing in on meaningful projects - and develop tactical plans for execution that aligned with those big-picture objectives and intelligently accounted for any obstacles that were likely to arise.
I'm already further down multiple paths than I could've imagined."
- Alex M.
Entrepreneur, Wallaroo
Alex isn't my only client who's achieved incredible results.
Here are a few other things my clients have achieved over the course of coaching:
Removed themselves as a bottleneck for their company and freed up 15 hours each week. How valuable would an extra 780 hours a year be for your client and their business? That’s over a full calendar month’s worth of more time.
Clarified how to evolve their business to educate and inspire millions of people to live their best lives.
Leveraged the power of storytelling to create a future mythology to inspire people to take action toward renewable energy.
Created a thriving business generating $50k/month that energizes them and allows them to explore their creativity by helping others become entrepreneurs.
Wrote a book to help founders navigate the startup world while prioritizing mental health, and is building their latest startup focused on optimizing human nutrition to prepare us to become a spacefaring society.
Developed the courage to put themselves and their work into the world and overcome limiting beliefs around Imposter Syndrome and realize the value they have to give to the world.
So who am I and what makes this course different than every other coaching course out there?
Developed by A Clinical Psychologist and Executive Coach
Corey Wilks, Psy.D.
Licensed Clinical Psychologist
Executive Coach
Entrepreneur
Writer
Hey, I'm Corey, aka the "Creator Coach."
I've worked with some of the biggest names in the creatorpreneur space like Ali Abdaal, and have leveraged my coaching skills to attract incredible opportunities including running workshops for creator companies like:
David Perell's Write of Passage
Laura Evans-Hill's Pencil Pirates
Jay Clouse's Creator Science Lab
Dickie Bush's and Nic Cole's Ship 30 for 30
Ali Abdaal's Part-Time YouTuber Academy
Oh, and I'm an invited contributor for Psychology Today, where I write about the psychology of human flourishing and fulfillment. You can check out most of my writing on my website.
And I want to teach you how to attract opportunities like these.
Most of my clients are 6 and 7-figure creators who want to think bigger, overcome limiting beliefs and self-sabotaging behaviors, and build their businesses and life aligned with their values.
It took me over 15 years and $200,000 of college and post-graduate training to learn these skills, but you know the weird thing?
Once I learned the fundamentals, every other class or training I took was a remix of the basics.
I could've learned the fundamentals and been just as effective without wasting years of my life and hundreds of thousands of dollars taking classes where I didn't learn anything new.
In this course, I'll teach you the best strategies I've picked up along the way, so you can become a world-class coach and attract incredible opportunities, too.
What Do People Say About My Work?
"Your knowledge of psychology really shows and has given me a lot of insight. The way you talk is super conversational and makes me feel like I’m talking to a human, not being lectured to. Thank you for the thoughtfulness you put into your answers. I endorse what you do 100%."
- Dakota Robertson
Entrepreneur, Growth Ghost
"Corey has a way to help you find your unique path, mainly by keeping incredibly cool, and asking the right questions at the right time...he's like a personal trainer for the mind."
- Peter Buch
Founder, Stardust
"I’ve worked with a handful of “fluffy, feel-good” coaches over the years. Corey’s the exact opposite of that. This was the most direct, no-bullshit coaching I’ve experienced, and I loved it... As someone who over-complicates everything, this was a much-needed shot of clarity and energy...The dude is legit."
- Rob Hardy
Founder, Ungated Media
"Corey is quite experienced and authentic. Never did I feel that he was peddling some wow-woo bullshit on me. Always real. Always meaningful. Always with a purpose."
- Karaminder Ghuman
Creative Entrepreneur
Ready to Become a World-Class Coach and Charge $500+ an Hour?
Avoid Being a Mediocre Coach
Coaching is the Wild West of service-based businesses.
Unlike most professions, there aren't official organizations that regulate the coaching field.
Anyone can call themselves a coach—without any knowledge, credentials, or ethics...
But what if you have ethics, and want to get legitimate training to become a world-class coach?
Good luck finding a program worth the price.
Remember: Coaching is unregulated.
Anyone can call themselves a coach.
And anyone can create some bullshit coaching program that costs you thousands of dollars and months of your life of attending bullshit live sessions, doing bullshit exercises, and filling out bullshit paperwork to get a bullshit piece of paper proving you spent a bunch of money and time that didn't make you any better at coaching.
No one wants to work with a mediocre coach.
Everyone wants to work with a world-class coach.
Which do you want to be?
Stop Waiting for "Some Day" to Start Coaching
How many times have you sat around daydreaming about having the freedom to control your schedule, making money doing meaningful work that supports your lifestyle, and leveraging your unique blend of personality, expertise, and interests to build a reputation where inspirational people and opportunities seek you out?
Becoming a coach is one way to make these a reality.
But, for some reason, you keep telling yourself:
"Someday, I'll start tapping into my potential."
"Someday, I'll stop drowning in bureaucratic bullshit at my job."
"Someday, I'll build a business that supports a life where I feel free every single day."
Here's a cold hard fact of life:
One day, you'll be out of "somedays."
This is why my right tattoo sleeve is dedicated to the Stoic concept of memento mori. It means "remember you will die." It's a reminder to make the most of the time we have left and use our mortality as a motivator to live fully.
To turn "someday" into "today."
Right the fuck now, while we still have it.
Every single day since I started coaching has felt like I'm living fully, doing work that gives me the satisfaction I'm making the world a better place, and makes great money that helps me support my lifestyle and support my loved ones.
I don't have long commutes anymore.
I don't wear khakis anymore.
I don't have bullshit meetings with bullshit bosses telling me to bend over backward to obey bullshit bureaucratic rules.
I'm free.
I'm living fully every fucking day.
And coaching makes it possible for me, and it can make it possible for you, too.
As long as you learn how to stand out from the sea of mediocre coaches out there...
Ready to Become a World-Class Coach and Charge $500+ an Hour?
What's Included...
45 modules, including...
Video recordings, written content, and practical exercises to help you hone your skills.
SECTION 1
Laying the Foundation for Success
Before you can start coaching, you need to understand its foundations, including:
The Psychology of Coaching
Which is Which? Coaching vs. Consultation vs. Therapy
Why Do People Hire a Coach?
The Biggest Mistake New Coaches Make
Dealing with Imposter Syndrome
With these foundations in place, you're ready to start building your coaching skills!
SECTION 2
Basic Skills: Mastering the Fundamentals
What's the main difference between mediocre coaches and the greatest in the world?
World-class coaches spend decades honing the fundamentals, including:
Laying the Foundation of the Coaching Relationship by Creating Psychological Safety
How to Ask Questions That Foster Deep Insight
What Most People Get Wrong About Active Listening
Finding Leverage to Help Get Your Clients Overcome Ambivalence and Take Action
How to Think Like a Scientist and Stop Making Assumptions
Identifying Blind Spots Holding You Back as a Coach
Learning to Operate in the Grey
Avoiding Rigidity and Learning to Adapt
Leveraging Pattern Recognition to Help Your Client Connect the Dots
The Art of Collaboration
Once you've got these down, you're ready to move on to the next level of coaching!
SECTION 3
Intermediate Skills: The Business of Coaching
You've developed the raw skills of how to coach. Now it's time to learn the skills to become a coach, including:
Combining Fundamentals to Develop Fluidity
How to Land Your First Few Clients
Choosing the Right CRM
When Should You Create A Contract?
Pricing: Targeting Clients Who Can Afford Your Rates
Positioning: Clarifying What Kind of Coach You Want To Be, Who You Help, and How You Help Them
Dissecting Effective Discovery Calls
Understanding What Your Clients Actually Want From Coaching
Once you've put these skills into practice, it's time to start making a name for yourself...
SECTION 4
Advanced Skills: Becoming World-Class
By now, you know how to be an effective coach. But you need a few more skills to become a world-class coach, including:
How to Create Frameworks and Mental Models For Your Clients
Building a Value Ladder: 1:1, Group Coaching, Courses, Products, and More
How Great Coaches Attract Opportunities To Themselves
Permissionless Approaches to Coaching
Building Your Content Ecosystem To Attract Opportunities 24/7/365
How to Become The Best In The World At What You Do
With all these skills in place, you're ready to go out and make a name for yourself as a world-class coach.
Congratulations!
SECTION 5
Bonus Content
Office Hours
Recommended Resources
Special Considerations for Therapists
Frameworks I Use With Coaching Clients
15 High-Impact Questions to Ask Your Clients
What Do People Say About My Other Courses?
"Corey has cultivated the perfect course content and community to examine your life, without it turning into a navel-gazing festival."
- Christin Chong, Ph.D.
Cofounder, honeyritual
"This course is 1000% less pretentious and more accessible than any other self-improvement course.”
- Neal Ungerleider
Consultant, Ungerleider Works
""What Corey helps people realize is that the first step [to building a fulfilling life] is understanding yourself better. And what he’s really great at is getting you to self-reflect and understand yourself in order to better understand your place in the world."
- Chris Wong
Entrepreneur, Course Clubs
"I loved the practical way Corey teaches. So many other courses and training I've done, was like yeah, that's nice, I get it but now what. All the fluff and bullshit left me feeling empty...I've gotten so much clarity about what I want to do and, most importantly, how to get there."
- Sue McLachlan
Founder, The Unicorn Advisory
"Corey's frameworks, his authenticity as an educator, and experiencing the life-changing transformation in my personal life and business made ILD a course favorite for me."
- Natalie Gray
Solopreneur
"I was surprised at how much work we were able to accomplish...It gave me a firmly-grounded launchpad, from which to be more intentional, more focused, & more productive."
- DJ Carey
Founder, Future Theory
Ready to Become a World-Class Coach and Charge $500+ an Hour?
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